Shopify Profit Calculator
Calculate your net profit per unit for products sold on your Shopify store. Enter your product cost, selling price, Shopify transaction fees, and shipping cost to instantly see your true profitability. Add your monthly unit volume to project your total monthly profit and determine whether your pricing strategy is working for your business.
How to Calculate Shopify Profit
Your Shopify profit per unit is what remains after subtracting every cost from your selling price. The formula is: Profit = Selling Price − Product Cost − Shopify Fees − Shipping Cost. Shopify fees include your plan's payment processing rate (typically 2.4%–2.9% + $0.30 per transaction on Shopify Payments) plus any third-party transaction fee if you're not using Shopify Payments. Shipping costs are often underestimated — factor in packaging materials alongside carrier rates to get an accurate picture. A healthy Shopify profit margin is generally 20–40% depending on your product category and customer acquisition costs.
Need to break down your Shopify fees first? Use our Shopify Fee Calculator. Then use the Shopify ROI Calculator to evaluate how hard your capital is working per product purchase.
Frequently Asked Questions
What is a good profit margin for a Shopify store?
Most successful Shopify sellers target a net margin of 20–40%. Below 15% leaves little room for paid advertising, returns, and Shopify subscription fees. Products with higher price points can sustain lower percentage margins while still generating meaningful dollar profit per sale.
What fees does Shopify charge per transaction?
Shopify Payments processes transactions at 2.9% + $0.30 (Basic plan), 2.6% + $0.30 (Shopify plan), or 2.4% + $0.30 (Advanced plan). If you use a third-party payment gateway, Shopify also adds an additional 2%, 1%, or 0.5% transaction fee depending on your plan.
Should I include advertising costs in my Shopify profit calculation?
Yes, if you run paid ads on Facebook, Google, or TikTok. Calculate your average cost per order and include it as part of your total fees. Many Shopify sellers overlook customer acquisition cost and are surprised when actual margins are far lower than expected.
Related Shopify Calculators
- Shopify Fee Calculator
- Shopify ROI Calculator
- Shopify Margin Calculator
- Shopify Revenue Calculator
- Shopify Product Profit Calculator
- Shopify Dropshipping Profit Calculator
See all tools on the Shopify Calculators hub page.
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Compare your Shopify numbers with Amazon FBA profitability:
- Amazon FBA Profit Calculator
- Amazon FBA ROI Calculator
- Amazon FBA Margin Calculator
- Amazon FBA Fee Calculator
See all tools on the Amazon FBA Calculators hub page.
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