Shopify Revenue Calculator
Project your Shopify store revenue by day, month, and year. Enter your product selling price and estimated daily units sold to instantly calculate your gross revenue potential across all timeframes. Whether you're validating a new product idea, pitching investors, or planning inventory levels, understanding your revenue trajectory at different sales volumes is essential for growing a successful Shopify business.
How to Project Shopify Revenue
Shopify revenue projection starts with two numbers: your selling price and your average daily units sold. The formula is straightforward — Daily Revenue = Selling Price × Units Per Day, then multiply by 30 for monthly and 365 for annual projections. Revenue is your gross sales figure before subtracting product costs, Shopify fees, shipping, advertising, and other expenses. It's the top-line opportunity for a product, not your profit. To understand what you actually keep, pair this calculator with our Shopify Profit Calculator. For Shopify stores, daily sales are best estimated using conversion rate (traffic × conversion rate × price) rather than guessing — even small changes in daily volume compound dramatically into large annual revenue differences.
Frequently Asked Questions
Is Shopify revenue the same as profit?
No. Revenue is total sales before expenses. Profit is what remains after subtracting product cost, Shopify fees, shipping, advertising, and overhead. A store doing $50,000/month in revenue might generate $10,000–$20,000 in profit depending on margins and ad spend.
How do I estimate daily units sold for a new product?
For a new Shopify store, use your estimated monthly traffic × your expected conversion rate (typically 1–3% for ecommerce) to estimate monthly orders, then divide by 30. For example: 3,000 monthly visitors × 2% conversion = 60 orders/month = 2 orders/day.
Should I plan for seasonal variation in revenue?
Yes. Most Shopify stores see significant revenue spikes during Q4 (Black Friday, Christmas) and slower periods in January–February. Use conservative daily units for your base projection, and model best-case scenarios separately during peak seasons for inventory planning.
Related Shopify Calculators
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- Shopify Dropshipping Profit Calculator
See all tools on the Shopify Calculators hub page.
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Compare your Shopify revenue projections with Amazon FBA:
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See all tools on the Amazon FBA Calculators hub page.
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